Creating a great website takes more than just artistic appeal and graphic design. I specialize in creating custom online solutions to meet your business or personal needs. I constantly research the most current trends and standards to ensure quality applications. My specialties include, but are not limited to, database architecture, search engine optimization, and custom content management systems.
In order for any website to be effective, it must be accessible and easy to use yet contain all the information the user needs. Through Use Case Modeling, I create efficient designs that easily facilitates content to its intended consumers. By creating a natural flow of pages and limiting the number of clicks a user must make before reaching their destination, a web site's effectiveness increases dramatically.
The secret behind every good online application is a simple yet comprehensive database design. If stored and presented properly, database information can be a valuable tool in analyzing and facilitating business processes. Having concrete data on which to base decisions is a great way to best the competition.
A website is only useful if people visit it. I am well versed in Search Engine Optimization (SEO), which essentially means tailoring your website content to acheive favourable rankings in Google, Yahoo, Bing, etc. searches. Furthermore, I am able to advise, initiate, and manage paid online marketing campaigns using both pay per click (PPC) advertising as well as targeted online marketing.
Having an online location to facilitate the business process and store company data is required to stay competitive in a modern world. Inventory tracking, Customer Relations Management (CRM), employee monitoring, and E-Commerce sales engines are just a few examples of what a properly designed CMS can accomplish.
Harnessing the power of the internet is the best advantage that a small business has. A strong online presense can jump start your enterprise without having to invest in more traditional forms of business operations. For example, an online customer service system with Frequently Asked Questions (FAQ) can eliminate the need for a call center, and a beautiful product information web site can turn a home-based sales business into a serious global competitor.
There are thousands of different applications that can be created to meet your needs, including: